Startups and Sustainability : Making your Business Green can Save Money

Corporate giants are constantly launching new sustainability initiatives, setting the green bar ever higher. They snatch the news headlines, boasting about how they have always operated with saving Planet Earth in mind. The big names might be the pinnacle of the booming business ecosystem, but the small players are endorsing innovative thinking as well. Green startups are springing up like mushrooms after the rain, offering a breath of fresh air to the business world.

Startups and Sustainability - Making your Business Green can Save Money

This suggests that they have considered not only the suffering of the nature, but also the green in their pockets.

An advance notice

The advancements in the sustainable technology have brought forth many stunning applications. We have at our disposal the highly-effective solar panels, electric cars that have caught up with their wasteful counterparts, household items made out of recycled material, and appliances that lower the carbon footprint. Indeed, cost reductions are one of the main incentives that drive the green reconfiguration of the business world. Through it all, many companies have learned to appreciate the sustainable business model in more than one way and instilled their culture with latest green concepts.

Customers are flocking to business organization with a reputation of staying on top of environment-friendly trends. Today, going green no longer involves embarking on a hard, solitary journey towards distant horizons. The green way of living and doing work is at our doorstep, and finding its way into our daily lives. Companies that produce excess waste are the most obvious example of a business which thrives on the surge of sustainable tech. But, they are far from being the only type of business to reap the benefits.

A graphic on financial advantages of high-performance buildings Image Credit

The whole package

Plugged-in office appliances and computers account for much of the energy consumption. From energy-efficient printers, to the programmable thermostats, there is no shortage of products that make green visions a reality. Moreover, an energy audit gives managers a clear idea about improvements that need to be made. This could include dealing with piles of paper, which is paramount to office operations, even in the digital age. One can take the efficiency to the next level by minimizing printing requirements and utilizing both sides of the paper.

The same goal can be achieved by opting for business management software solutions that ensure that everyone is on the same (digital) page. Another trend in the same league is telecommuting. Namely, by allowing employees to work from home, business owners are lowering the office energy requirements. Workers, on the other hand, can save a whole lot of money on transportation. Finally, note that the sustainable package design is becoming a standard: It can not only reduce the waste, but also cuts down shipping and fuel costs.

Furthermore, take the example of the flourishing Pacific Home Remodeling. This company helps homeowners in integrating energy-efficient solutions in the form of solar panels,   enhanced insulation, and upgraded doors and windows. Recycling business is also huge right now, and many local companies show us the green way ahead. The rubbish removal in Sydney has made notable success, with startups realizing that customer service is what makes a real difference. These samples are part of the larger undertaking to prove that traditional thinking is soon to become obsolete in the world plagued by grave environmental problems.

Green way or the highway

Small businesses are constantly seeking new ways to save money, serve a larger customer base and conquer new markets. Now, sustainability is a multifaceted concept with numerous opportunities to step up the business game and avoid pouring money down the drain. Businessmen can no longer avoid looking at their companies from the sustainability standpoint. If nothing else, the advantages in the saving department are more than obvious. Hence, one who is environmentally-aware is able to improve the productivity of the workers, savings in the budget and good will of the customers.

Derek Lotts

Derek Lotts

He is a writer that aspires to get recognition for his writing skills. He has an utterly curious mind and is always on the lookout for fresh and trendy topics.


  1. Sapana says:

    Nice post. There is boom of green startups.

  2. It’s no doubt. Going green doesn’t only save some money but also keeps environment healthier

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